Thursday, September 8, 2011

Deal Temptation


They say e-commerce is on rise in India. It is the boom time for deals and e-commerce sites. Why such a volcanic thing is happening? Have you ever thought of a reason? No?

The reason is ME and all the other people like me who are so fond of shopping that they want to do it on their laptops and even on their mobiles. Such a colourful, wonderful world of deal and other online sites is, where I can buy things I need, things I might need and things which I’ll never need. I am so very tempted towards that strike through (Rs 2500) rate. It makes me feel that I’ll never ever again in my life going to get that product in THAT offered rate. And oh yes, my mind says “buy it”... “buy it”.

There are other divine sensations I experience while visiting these sites, like blissful feeling of having so many things to browse around on my laptop screen, as if my house has transformed into a giant mall. I feel the rise in my heartbeat by a little scary thought of someone else buying all that stuff before I could reach them. So such feelings make my way easier to move forward on the site.

Therefore, I give a chance of some workout to my wrist and move the mouse on each and every category of products. This exercise increases blood circulation in my mind and it starts working towards creating all kinds of graphs of “how to buy”, “when to buy”, “what excuse to make for buying”, “buy it for yourself” or “buy to gift”. This whole idea of deal sites is like yoga, affecting body, mind and soul.

The most difficult part is selecting the stuff. Once that is done, my happiness is just a click away. And, when the payment is through, I literally count days to receive the product. I have a strange smile on my face till I get it, a smile like I had in the initial days of falling in love. I feel enthused and wait eagerly for it...like a child waits for his Christmas present. And finally, finally the day comes when I get it, I feel like I have just come out a meditation. I feel calm and serene for the next few hours. And guess what?...this feeling vanishes sooner than expected and I go back to some deal site.

This is a very viscous chain of actions but as long as it is related to shopping, I don’t think I’m going to care because as I said it rejuvenating. It is no way a lesser experience than going for shopping on the streets or in the malls rather in this way I don’t have to take my husband with me and later listen to his long complains of how boring it is. I think I’ll give full marks to e-commerce. Thumbs up!

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